It’s Academic welcomes George Mason as a new sponsor

George Mason University is a new sponsor of It’s Academic, the longest-running high school quiz show in the world. The weekly competition series will broadcast exclusively on WETA PBS, beginning Oct. 12 and running through June 2025.

“We are very grateful to have George Mason University as a sponsor of our 64th season,” said Executive Producer Susan Altman. “For over 60 years, It’s Academic has focused on students and academic achievement. Like It’s Academic, George Mason is committed to innovative and inclusive academic excellence. The university has long attracted high-achieving students from around the country.”

“This sponsorship aligns perfectly with George Mason’s mission to provide transformational learning experiences that help students in the region grow as individuals and scholars,” said Paul G. Allvin, vice president and chief brand officer at George Mason. “It’s Academic exemplifies the spirit of friendly competition, uniting families and school communities. Together, we aim to encourage the advancement and sharing of knowledge that empowers the next generation of leaders.”

“Education is at the heart of our public media mission, and this is a fantastic example of how our community has come together to celebrate the success and hard work of our young people,” said Miguel Monteverde, senior vice president and general manager, WETA Greater Washington. “WETA is proud to be hosting It’s Academic in our new production studios, and we’re delighted that George Mason is supporting this new season,”

The Emmy Award-winning program, launched in 1961, showcases the academic achievements of students from local schools. More than 80 secondary schools from the Washington, D.C., metropolitan area will participate during the upcoming season hosted by Emmy Award-winning journalist Hillary Howard.

It’s Academic is produced by Altman Productions Inc. in cooperation with DMR Productions LLC and WETA. Executive Producers for the program are Susan Altman and David M. Rubenstein cofounder and cochairman of The Carlyle Group. Funding is provided by George Mason.

Episodes initially broadcast on Saturdays at 10 a.m. and 7 p.m. on WETA PBS and WETA Metro. Each episode will encore on Sundays at 4 p.m. on WETA Metro, the following Monday at 3 p.m. on WETA PBS and 7 p.m. on WETA Metro. Episodes will also be available to stream on the PBS Video app, on YouTube (@wetapbs) and at weta.org. For more information, visit weta.org/itsacademic.